BETWEEN THE LINES
At Outlined Studio, we offer a wide range of services, including branding, visual directions for campaigns and social media, content creation, motion graphics, packaging, and photography. As a multidisciplinary studio, we pride ourselves on our ability to convey our core design principles across any medium or platform, setting us apart in the industry.
BRANDING
One of our standout projects is Fudged, a local home bakery in Kuwait established in 2021 during the COVID-19 pandemic. After countless Zoom calls, we decided that the brand's tone should be funky and humorous, targeting 25 to 45 year olds. Through this collaborative process, we crafted a unique and memorable brand identity that resonated with its audience, showcasing our ability to adapt and innovate in challenging times.
VISUAL DIRECTION
Creating a visual direction involves extensive research. For a Kuwaiti artist and rapper, we transformed his social media presence from that of a social media personality to one that truly reflects his artistry. By understanding his style and cultural influences, we crafted a visual identity that authentically represents him and engages his audience.
CONTENT CREATION
For Meiji Co., targeting both children and their parents presented a unique design challenge. To appeal to both demographics, we crafted a color scheme that captivates young audiences while evoking a sense of nostalgia for parents. Bold typography further enhances the design, ensuring it stands out and resonates with both segments.
